Swarovski Color and Trend Inspirations Spring/Summer 2015 – Classic Theme

Swarovski_Jewelry_Trend_Inspirations_Spring_and_Summer_2015Welcome to the Spring/Summer 2015 Color and Trend Inspirations – ‘Traces of Time’

This season, Swarovski’s trend analysts have identified a radical change of mindset in relation to lifestyle choices. Referred to as ‘Traces of Time’, it relates to today’s changing perceptions of age, where the phenomenon of aging societies is having a huge impact on a global scale, leading to important changes in healthcare, retirement systems, and family structures.

Indeed, the generations are converging: the older groups are staying youthful and more carefree, while the young become less rebellious and more career-oriented. This new way of experiencing the impact of age on choices, lifestyles, and aesthetics is reflected in Swarovski’s new season’s crystal assortments. There are four key inspirational themes and corresponding innovation highlights for Spring/Summer 2015: Faded Memories (Classic), Sunset Rituals (Romantic), Vivid Moments (Progressive), and Forgotten Dreams (Glamour).

The trend and color inspirations below focus on the Classic – Faded Memories theme.

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FADED MEMORIES

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With the ongoing recession, the relentless drive of technology, and the overcrowding of our physical and mental space, we hold on to memories of better, more carefree times.

“Technology has complicated our lives. We hunger after the simplicity of the past, or the effortless days of our childhood. We need to adopt the simple notions of playfulness and individual expression if we are to avoid becoming bland and homogenized nations.”

This need to get away from it all is one of the reasons the trends for nostalgia and retro are still continuing so strongly.

Faded and washed with a Polaroid nostalgia, the theme updates almost kitsch references, making them more adult yet still playful and fun.

Inspired by architecture and structure, a new geometric language focuses on faceting and the magic of the cut. There is also a strong graphic direction toward vintage, weathered American billboards and road signs, reminding us of summers past.

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THE MOOD

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There is an increasing focus on tactility and texture in all design. Monochromatic opaque finishes incorporate in traditional shapes for jewelry. In fashion, crystals are used with graphic simplicity to create large bandings of patterns in different linear formats. The interplay of light through color achieves importance in all design segments.

Crystal is incorporated to bring a lighter, playful attitude to geometric designs.

Angular shapes are softened and modernized with different material combinations and graphic interplay.

Electronics imitate everyday objects where colors and shapes reflect optimism and humor.

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PRODUCT INSPIRATION

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Subtle, almost washed-out colors such as Vintage Rose, Violet Champagne, Silk, Crystal Antique Pink, Light Amethyst SatinLavender, Denim BlueCrystal Blue Shade, and Light Azore Satin to name a few in any of the SWAROVSKI ELEMENTS help evoke summer nostalgia.

Tone-on-tone Flat Backs and Crystal Pave Balls in various shapes create stunning tactile textures.

Swarovski Opal hues such as Air Blue Opal, Caribbean Blue Opal, Chrysolite Opal, Pacific Opal, Rose Water Opal, Sand Opal, Violet Opal, Cyclamen Opal, and White Opal add an air of sophistication. Swarovski Buttons, Sew-on Stones, and simple motifs create a playful and unexpected design element and can be beautifully incorporated into jewelry designs as well as their traditional sew-on uses.

Fine sparkling crystals complement and balance precise linear design. The matt iridescence of Crystal Pearls, coupled with the radiant shine of sparkling crystal, creates a strongly modern effect.

Jewelry designed by Auden

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JEWELRY INSPIRATION

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Opaque crystals such as the opal colors (mentioned above) as well as the Dark Red Coral, Mint Alabaster, Rose Alabaster, Turquoise and White Alabaster are mixed together with brighter crystals to create a unique look.

Traditional shapes are modernized with the use of slightly tinted neutrals combined with unconventional metal finishes.

Conventional shapes are redesigned to create a playful and effortless feel.

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SWAROVSKI COLOR COMBINATION INSPIRATION

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Inspiring crystal and color combinations from the Classic theme range from the romantic sparkle the clear Crystal embodies in company with similar hues expressed in the delicate hints of light bluish sparkle found in the Crystal Moonlight and moving into more of an intense interplay with light and colors of pinks, blues and yellows transmitted through Crystal AB. The Crystal Silver Shade is a soft and elegant grayish sparkly effect that blends nicely with the lighter crystal hues as well as the darker grey or black tones. The graceful neutral/taupe tones of Crystal Golden Shadow, is a gorgeous effect that can bring together warmer colors in the intermediate or brown tones. The Crystal Brandy is a rich gold and apricot sparkle effect that can be used as a nice transition into either a soft Jonquil yellow or the vibrant orange colors such as Fire Opal and Tangerine.

The White Opal is a beautiful milky white hue that serves as a wonderful transition into more expressions of color, such as this featured green, blue and purple color palate. The Palace Green Opal, Chrysolite Opal, and Pacific Opal, blend nicely into the new Crystal Iridescent Green, Light Azore, Air Blue Opal, Denim Blue, Crystal Blue Shade, Light Blue Crystal Pearl, Aquamarine, Indicolite, Blue Zircon and Light Turquoise. The Crystal Antique Pink is a soft and feminine effect that can be incorporated into other pinkish hues such as Light Rose, Rose, Rose Water Opal, Powdered Rose Pearl, Mauve Pearl, Light Amethyst and Crystal Lilac Shadow.

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SEGEMENT INSPIRATION

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In consumption, meaning is everything: people exhibit a yearning for nostalgic products that evoke happy memories.

Traditional shaped jewelry is modernized, with outlines of standard necklaces reinterpreted. A playful, fun, and effortless look is prominent. Simple nostalgic shapes are adorned with crystal to take them one step further. “As people will have fewer possessions …”  (20/20 Consumer Insights) the ones we own will need to exhibit the perfect combination of design and functionality.

Crystals create surprising surface textures that add fun and excitement to all designs.

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SWAROVSKI TRANSFER FLAG COLOR AND DESIGN

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SWAROVSKI TRANSFER FLAG INFORMATION

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SWAROVSKI COMPONENTS FLAG COLOR AND DESIGN

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SWAROVSKI COMPONENTS FLAG INFORMATION

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Swarovski Elements Rainbows of Light

Have fun creating innovative designs with new color combinations

inspired by the Faded Memories theme!

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Fashion Trends and Color Inspirations for the New SWAROVSKI ELEMENTS Fall and Winter 2014/15 Innovations! Featuring Glamour DEMURE DECADENCE


SWAROVSKI ELEMENTS Trend Inspiration Demure Decadence

CPP -Luxury.com The Wealth Report – 2011: “The report has shown a boost in demand for luxury in key locations, with opinions showing that Mumbai has increased in importance by 118 percent, Shanghai by 91 percent, and Sao Paolo by 66 percent.” The current market shift reveals the increasing need to appeal to differing tastes and design ethics from different regions. As Europe is turning back to discretion and minimalism, emerging (and already emerged) economies such as India, Russia, and the UAE are celebrating their newfound status with the accoutrements of their history, culminating in a magnificent blend of ornate Asian opulence and modern European minimalism – a merging of cultures and an acceptance of both.

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It is not a cultural clash but rather an intercultural marriage – made possible by the increasing acceptance and tolerance of different cultural backgrounds and the western world’s continued reliance on emerging economies. “Even in the West, ‘Austerity Fatigue’ has set in, and with it the demand for more pleasure per pound, dollar, or euro.” The overall look is at once decadent and demure – feminine and serene. A profusion of ornaments, Jacquard, prints, historical and decorative motifs, from both east and west merge to inspire a new breed of glamorous jet setters.

THE MOOD

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“The growing success of luxury brands, especially in emerging markets in Asia, leads to a renewed interest in super expensive, ostentatious jewelry and adornment, providing an excellent way for brands to show off their exclusivity.”

The merging of fashion and jewelry is ever more apparent as precious objects become everyday.

There is a leaning toward innovation, luxury and opulence as individuals wish to reassert themselves.

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Well-known objects become unique through excessive embellishment.

Electronics and packaging become symbols of people’s celebration of success and growth.

SWAROVSKI PRODUCT INSPIRATION

The concept of small and large Swarovski Fancy Stones emphasizes diversity. Small and large sizes, complete opposites combine to create ornately opulent designs. Fine,  minimalist elements together with Fancy Stones and Pendants create unexpected ornamentation. Swarovski Sew-on Stones and Beads shape sophisticated 3D details on large surfaces.

Featuring the 3500 Pendular Bead in the Vintage Rose color, 4127 Oval Fancy Stone in Crystal Lilac Shadow, 4706 Trilliant Fancy Stone in Vintage Rose, Gold Filigree with Amethyst Stones surrounding a Siam stone (contact us for more information), 4627 Emerald Cut Fancy Stone in Fuchsia, 4809 Sweet Heart Fancy Stone in Light Siam, 4470 Cushion Cut Fancy Stones in Burgundy, 5860 Crystal Coin Pearl in Blackberry.

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Swarovski Filigrees add opulence and an oriental touch. The deep color of the Blackberry Pearl emphasizes both the dramatic and the glamorous.  Classic shapes are mixed with Crystal Mesh Balls to unveil a modern yet aristocratic feel.

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Featuring the Swarovski 1088 Xirius Round Stone in Crystal Lilac Shadow, 4627 Emerald Cut Fancy Stone in Fuchsia, Pave Mesh Ball in Light Rose and Rose (contact us for more information), 3023 Heart Button in Fuchsia, 3700 Marguerite Bead in Light Sapphire, 5000 Round Bead in Crystal Astral Pink and 6628 Triangle Pendant Crystal Red Magma.

SWAROVSKI JEWELRY INSPIRATION

Glamour Jewelry Inspiration Swarovski Elements Fashion and Color Trends

Featuring Swarovski 1100 Xilion Round Stones in Light Silk, 5541-15mm Dome Bead in Crystal Astral Pink, 5817-10mm Half Dome Pearls in Gold, 5541-11mm Dome Bead in Amethyst, 5817-8mm Half Domed Pearls in Gold,

New interpretations of Swarovski Fancy Stones in vibrant berry tones sparkle in glamorous designs inspired by different cultures.

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Featuring Swarovski 4230-14x9mm Lemon Fancy Stone in Amethyst encased in Gold Plated settings.

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Featuring Swarovski 4706-17mm Trilliant Fancy Stones in Padparadscha and 4706-12mm Trilliant Fancy Stones in Amethyst.

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Featuring Swarovski 4627 Emerald Cut Fancy Stone

SWAROVSKI COLOR COMBINATION INSPIRATION

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Moving from left to right this beautiful color gradient utilizes the lighter and deeper purple hues such as Crystal Vitrail Light, Crystal Antique Pink, Light Amethyst, Tanzanite, Fuchsia and Crystal Blackberry Pearl.

As we move into the red colors we see Light Siam, Siam, Crystal Red Magma, Burgundy and Crystal Burgundy Pearl blending nicely with Crystal Astral Pink and Crystal Lilac Shadow. The light brown crystal effect of Crystal Golden Shadow is a nice transitional color into the metallic shades of Crystal Bronze Shade, Crystal Metallic Light Gold 2X, Crystal Dorado 2X and Crystal Jet Nut 2X.

SEGMENT INSPIRATION

Glamour Segment Inspiration Swarovski Elements Fashion and Color Trends

Large crystals combined with detailed pavé elements create opulent designs.

Multiple beads, drops, crystals, and semi-precious stones are used to give a decadent feel.

The layering of ornate and excessive pieces – the trend for more is more becomes prevalent.

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Worlds collide in the juxtaposition of design and materials.

“Austerity Fatigue” has set in and ornate crystal opulence re-emerges.

The booming east inspires a new splendor where sumptuous flamboyance is key.

A fusion of east and west in color and cut combinations make for opulent all-over designs.

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Traditional designs and patterning abound on satin, silk, and organza all convey decadent luxury.

A sumptuous collision of cultures comes together with radiant crystal and elegant material mixes.

4809 Swarovski Sweet Heart Fancy Stone