3 Helpful Tips on How to Make Money Selling Your Products

I recently watched a very informative video on “how to make money selling your crafts” and wanted to pass along the insightful information. I have highlighted a few of the major bullet points for you and you can watch the full video below!

Doggie with glasses#1 ~How do I begin?

*Begin with the end in mind and define your niche (seen at the 1:57 mark on the video).

* It’s important to define your ultimate goal. What is it that you really want?

*What is driving the desire to sell? Is this a side project, is it a career path for you, is it pin money or do you want it to pay your bills?

It’s Important to Define Your Niche

*Is there a market for your product line?

*Investigate price points – can you be competitive on price with the current market?

*Do you want to sell wholesale, retail or both?

Jewels#2 ~How do I price my beautiful products?

Take the following things into account when pricing your work (seen at the 3:30 mark on the video).

*The market will establish a ceiling.

*Consider cost of goods sold.

*Take into account the amount of time you spent creating the piece. (consider the learning curve and price your work according to the time it takes you to create it when you are proficient at the technique).

*Intangible benefits of working from home should be factored in as well.

*Cultivate wholesale resources. You can check this off your list, you have us! Rainbows of Light.com, wholesale to the public!

*Adjust your pricing based on if you are selling wholesale vs. retail.

Bracelet #3 How do I Market My Products?

*Marketing is all about building and establishing relationships. (seen at the 6:06 mark on the video).

*Utilize Social Media! In today’s world, it is incredibly important to build relationships using social media.

The most important aspects: Have a Website, Facebook Page, Blog Regularly, Pinterest, Twitter and Newsletters. These are great places where your creativity and personality can shine! Have fun with these, allow your passions  for life to shine through. The more your customers get to know you and/or your brand, the more they learn about your story and the history behind your products, the more loyalty they will have for you and the better they will feel about supporting you and your work.  You have to ware all of these hats to be affective in today’s market!

*Building a Website : (seen at the 6:15 mark on the video).

~You can hire a professional or do it yourself. A good web hosting company makes it easy. Decide on a shopping cart or brochure site.

*Elements of a Good Website (seen at the 6:41 mark on the video).

~Clean and well organized. Promote a cohesive brand and image. Good pictures are an absolute must. Link to all your social media outlets and contact information. Make frequent updates to your home page to keep it fresh and helps with search engine optimization.

*Facebook Business Page (seen at the 8.30 mark on the video).

~It’s important to attract “fans” because those fans have friends that see what they “Like” which will grow your clientele. Post fun and informative updates, use lots of bright colors/pictures that link back to your blog, website etc.

* The Importance of Blogging (seen at the 9:02 mark on the video).

~It’s a great way to establish a personal relationship with your customers and prospective customers. Drive traffic to your site by attracting search engines to your website. Engage your reader with a story and don’t try and sell products here, Your website and newsletters should serve that function.

*Blogging Etiquette (seen at the 10:17 mark on the video).

~Use a great title! Give your reader something of value. Use lots of great pictures. Content should be rich in organic search terms. Be YOU! Don’t be afraid, It can be fun and informal, most of all let people get to know you.

~Utilize free tools to track and analyze the performance of your social media outlets such as statcounter.com and Alexa.com.

Watch the full video below!

 

 

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Swarovski Color and Trend Inspirations Spring/Summer 2015 – Progressive Theme


Swarovski_Crystal_Color_and_Jewelry_Trends_Progressive_Vivid_Trends

PROGRESSIVE

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VIVID MOMENTS

Focusing on an exciting, eclectic blend between African and Asian cultures,the Progressive theme highlights the union of both.

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Swarovski_Crystal_Color_and_Jewelry_Trends_Progressive_Jewelry_Production_Inspiration

PROGRESSIVE THEME

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PRODUCT INSPIRATION

Medium and large crystals highlight the eclectic look of the theme.

A broad spectrum of colors and shapes reflect a joyful celebration of life.

Vibrant Fancy Stones and Pendants create attention-grabbing, culture-merging color palettes.

Pavé Balls, with their shimmering radiance, add edge and sophistication to the design.

Various geometric shapes enable the creation of unexpected patterns.

Jewelry designed by Auden

 

This new alliance between Africa and Eastern Asia is having a huge influence on the design world, seen in the rediscovering of their beauty, craftsmanship, and individual aesthetic.

The theme reflects both a joyful celebration of the past, and the way forward.

Swarovski_Crystal_Color_and_Jewelry_Trends_Progressive_The_Mood

PROGRESSIVE

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THE MOOD

A unique, eclectic, and multilayered style that reflects the blend of traditional African and Asian craft and handwork techniques.

A mix of materials – Swarovski Crystals, Pearls, Beads, textiles, and metals – combine to create rich 3D surfaces with sculptural aspects.

A focus on layering, where Asian and African patterns combine with crystal to create unique patchwork, creates a cross-cultural design ethic.

Flat fabrics come alive with a focus on volume, texture, and tactility.

The importance of head-wear, both in Asia and Africa, gives rise to a new accessories direction – the reinterpretation of the turban.

Fabric becomes important in accessories for cost reduction and global production.

“Prints give products a cultural reference and identity.”  (20/20 Consumer Insights)

4809 Swarovski Sweet Heart Fancy Stone

Featured Designer ~ Arabesque Jewelry.com

Arabesque_Jewelry_LogoArabesque_Jewelry_Cover_PageArabesque Jewelry is a nationally recognized brand which specializes in pageant jewelry, bridal and wedding jewelry, and any other special occasion jewelry you can dream up!

The mission is simple: To help you make the statement you want to make.

Whether it is the missing pieces that you need to go with your perfect gown, sassy earrings to go with a kicky cocktail dress, or the perfect crowning jewels you need to rock it on stage, Arabesque Jewelry has an unlimited number of styles to give you that complete, polished look that you envision for yourself.

Swarovski_Crystal_Earrings_Pearshape_and_Emerald_cut

Featuring Swarovski earrings created with large Swarovski Emerald Cut and Pearshape Crystal Fancy Stones flanked by individual pavéd AB elements. These show-stoppers are just the right amount of bling with swing to bring attention to your face!

Swarovski_Pearl_and_Rhinestone_Rondelle_Earrings

Featuring dainty pearls flanked by Swarovski Pearls highlighting Gold Crystal Rhinestone Rondelles and gold leaf shapes for the perfect bridal earring.

All of Arabesque Jewelry designs are customizable and can be crafted in your choice of colors and sizes from the highest quality materials.

Swarovski_Crystal_Hoop_Earrings_with_Bicone_Beads

Featuring Swarovski double hoop beaded earrings created with 5328 XILION Bicone Beads, Rhinestone Rondelles and 6010 Briolette Pendants.

While you can purchase many of Arabesque’s signature pieces through the online store, their greatest pride comes from creating affordable, one-of-a-kind jewelry that is tailored to your specific wants and needs. There is nothing worse than showing up to an event only to find out someone else is imitating your look! They want to give you the peace of mind that unique jewelry affords, without having to pay a queen’s ransom for it.

Swarovski_Crystal_Dorado_2X_Chandelier_earrings

These decadent Swarovski chandelier earrings are uniquely designed using Crystal Rocks, Crystal Dorado 2X in XILION Bicone and Round Beads, Crystal AB Round Beads and 6010 Briolette Pendants completed with two Crystal Dorado 4737 Triangle Beads.

Swarovski_Crystal_Chandelier_earrings_Pearshape_Pendants_and_Bicone_Beads

Gorgeous Swarovski chandelier earrings incorporating Crystal Rocks (contact Rainbows of Light for ordering details) with 5328 XILION Bicone Crystal AB beaded elements which highlight the 6106 Crystal AB Pearshape Pendants to create an elegant and whimsical design.

Take a look at the gallery of custom designed work for inspiration and then contact Arabesque to create your perfect look for pageant jewelry, wedding jewelry and everything in between.​

Swarovski Crystal Blue Heart

I am always looking for designers to feature in upcoming posts. If you would like to be a featured designer that uses SWAROVSKI ELEMENTS, please follow my blog and contact me. Thank you!

Fall/Winter 2013-2014 Fashionable Jewelry Trends

Pearshape and Rondelle Statement Necklace Jewelry Trend

Fall/Winter 2013-2014 Fashionable Jewelry Trends

Big and Bold Statement Accessories are a Top Fashion Trend this Fall and Winter Season! As we bundle up to brave the colder weather with thick sweaters and high neck tops, oversized statement necklaces, earrings and bracelets are the perfect addition to your wardrobe and a fabulous way to incorporate plenty of sparkle this season!

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Chunky necklaces incorporating chains and opulent flashes of crystal are in high demand. Swarovski’s innovative products such as Crystal Mesh, as well as various Cupchaings and Findings embellished with SWAROVSKI ELEMENTS are in vogue with their bold and edgy combinations conjuring designs highlighting a glamorously Punk-Baroque style.

Swarovski Cupchains

Swarovski Crystal Cupchains Contact us for Details

Swarovski Chandilier Earrings Jewelry Fashion Trends

Crystal Chandelier Earrings. Create a similar look with 3239 Chessboard Sew-On Stones, Xilion Bicone Beads in Clear Crystal and 8611 Icicle Prisms or 6015 Polygon Pendants

Swarovski Crystal Cuff

Swarovski Crystal Cuff Featuring  4627 Emerald Cut Fancy Stone in Crystal AB, 4128 Xilion Oval Fancy Stones in Crystal, 4228 Xilion Navette Fancy Stone in Jet and Jet Hematite, 4327 Pearshape Fancy Stones in Crystal Metallic Light Gold.

Fashionistas looking to make a bold statement can wear over-sized crystal cuff bracelets or stack multiple bracelets together for a fun and stylish look.

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Be edgy yet modern by draping yourself in fall’s must-have clear crystal jewels. Whether you choose earrings, a necklace, or a cuff, pair the statement piece with the season’s deep, dramatic tones to make it pop. Keep the look office-appropriate by pairing the jewelry with cozier knits, tweeds, and sweaters.

Swarovski Fancy Stone Style 4884 WhiteOpal

Have fun with your fashionable accessories this season. Let it be big, bold and beaming with bling!

Featured Designer ~ Meegan from Sparkle M Designs

Sparkle M DesignsSparkle M Designs…Jewelry For A Unique You!

Meegan makes every item by hand in her home studio, a smoke-free environment. She takes great pride in her work and she loves coming up with new designs. She also accepts custom orders, so please contact her with your special requests!

Swarovski Crystal Bracelets

Swarovski Crystal Birthstone Bracelets Featuring Cube Beads, accentuated with Gold Plated Crystal Squaredelles, Xilion Bicone and Round Beads.

Make a statement in your very own Swarovski birthstone bracelet! This is a great gift idea! A sparkly, Swarovski crystal bracelet personalized in your mom’s, grandmother’s, daughter’s, wife’s, sister’s, aunt’s, niece’s, or best friend’s birth month color! Or treat yourself to a little something special!

Swarovski Crystal Cube Bicone and Squaredelle Earrings

Swarovski Crystal Birthstone Earrings Featuring Featuring Cube Beads, accentuated with Gold Plated Crystal Squaredelles, Xilion Bicone and Round Beads.

This is Meegan’s favorite design because she has so much fun making it with all of the SPARKLE it has in it. It is made entirely with genuine Swarovski crystals, the sparkliest crystals in the world!  These would also be beautiful pieces of jewelry for a bridal party, personalized in your wedding colors! Matching bracelets and necklaces can be made to complete the bridesmaid outfit.

Swarovski Crystal Stretch Rings Personalized just for you

Personalized Handmade Swarovski Crystal Stretch Rings Featuring 5328 Xilion Bicone Beads in every Color of the Rainbow.

These Swarovski stack-able rings are great for moms and grandmothers! Also GREAT for kids’ birthday parties to give as personalized favors! Imagine your kids’ or grand-kids’ initials and birthstones adorning your finger in beautiful, sparkly, and genuine Swarovski crystals! Or spell out their names, with 1 letter per ring. Or even commemorate a special dog, cat, horse, or any other precious pet. These rings are stretchy, so they fit almost anyone.

Swarovski Crystal Pearl Ring

Stretchy Swarovski Pearl Ring Featuring Style 5810 Crystal Pearls in Dark Grey, Peach, White and Powdered Rose.

This Perfect Pearl Stretch Ring is an elegant and fun piece of handmade jewelry that expresses a whimsical yet sophisticated statement. Meegan is happy to custom make this beauty in your favorite colors, adding a stylish and personalized detail to your specifications. There is an abundant array of gorgeous Swarovski Pearl Colors to choose from to compliment your fashionable desires.

Swarovski Bridesmaids jewelry Pearls and Rhinestone Rondelles

Bridal Swarovski Pearl Bracelet Featuring Swarovski Pearls in Light Blue, 5328 Xilion Bicone Beads in Light Sapphire and 5820 Rhinestone Rondelles in Light Sapphire and Crystal AB.

Pretty in Pearls! Looking for a special something blue for the beautiful bride or bridesmaids? This bracelet will make a stunning addition to your bridal party’s ensemble. Your bridesmaids will forever cherish their special Swarovski pearl bracelets. Two strands are adorned with genuine Swarovski pearls and are accented with sparkling Swarovski crystals. Customize this delightful design with any Pearl or Crystal color you would like. Matching earrings are available as well to complete the set.

Swarovski Heart 4809 Crystal Blue Shade

I am always looking for designers to feature in upcoming posts. If you would like to be a featured designer that uses SWAROVSKI ELEMENTS, please follow my blog and contact me at Rainbowsoflight.com. Thank you!

Fashion Trends and Color Inspirations for the New SWAROVSKI ELEMENTS Fall and Winter 2014/15 Innovations! Featuring Progressive Nature’s Lab

Progressive Nature Lab Swarovski Fashion Trends

SWAROVSKI ELEMENTS NATURE LAB

The design world has its focus firmly on the future with the rapid ascension of 3D printing. “Indeed, the future will see us able to buy an item online and print it out at home. With digital files so easily manipulated, it will also enable companies to more quickly adapt their products as to what works, or let the user themselves experiment with the design to enable true personalization.” (Peter Weijmarshausen, CEO and cofounder of 3D printing marketplace and community Shapeways.) With the escalation of 3D printing capabilities, the architectural and sculptural will offer a different sense of luxury. In parallel with this, the designs of the future remain firmly committed to green issues. These concerns, coupled with the advance in technology, have created an entirely new design ethic, with structures mimicking nature enjoying a new-found success as wearable pieces of art. In what has been termed “Next Nature,” technology and nature will now coexist, with nature providing endless inspiration for technology. The meeting of these polar opposites – nature and science – is transforming not only urban spaces but also our wardrobes.

THE MOOD

Progressive the mood Swarovski Fashion and Color Trends

Repetition of organic patterns look as complex and detailedas nature’s element.

“Fabrics normally reserved for the evening are worn in the day.”

Technology and nature merge with a focus on the biological in-futuristic materials.

Advanced technical possibilities and the rise of 3D printing create personalized jewelry and fashion forms.

Functionality and easy usage are crucial for New Segments.

PRODUCT INSPIRATION MADE WITH  SWAROVSKI ELEMENTS

Progressive Product Inspiration Swarovski Fashion and Color Trends

Progressive Product Inspirations 2 Swarovski Fashion and Color Trends

Small to medium graphic shapes merge with natural organics for a new look.

Crystals in gray and metallic tones add subtle shine to industrial designs.

Nature-inspired organic cuts mimic unique, biological structures and forms.

The repetitive outline of Cupchains is reminiscent of skeletons and spines.

Ceramics with their natural soft luster contrast perfectly with transparent crystal colors to create an unexpected, fashion-forward look.

Crystaltex, with its shimmering radiance, highlights the perfect blend of nature and technology.

The deep, vital radiance of Dark Moss Green perfectly emulates the lush green of nature.

Jewelry designed by Philippe Audibert

JEWELRY INSPIRATION MADE WITH  SWAROVSKI ELEMENTS

Progressive Jewelry Inpirations Swarovski Fashion and Color Trends

Progressive Jewelry Trends Swarovski Fashion and Color Trends 2

SWAROVSKI CRYSTAL LEAVES EARRINGS

Swarovski Crystal Leaves Earrings jewelry design inspiration

CREATE YOUR STYLE with SWAROVSKI ELEMENTS Design Inspiration Featuring 6320 Rhombus Pendants

SWAROVSKI CRYSTAL QUEEN’S RING DESIGN & INSTRUCTIONS

Swarovski Crystal Queens Ring

Featuring the Swarovski 4627 Emerald Cut Fancy Stone encased with a beaded element of 5328 Xilion Bicone Beads in Crystal CAL 2X.

SWAROVSKI CRYSTAL GEOMETRIC RING

Swarovski Crystal Ring

Featuring Swarovski 5601 Cube Bead, Round Stones and Fancy Stones

Inspiration is taken from technology and nature to create colors, cuts, and shapes that merge nature with technical materials and production techniques.

SWAROVSKI COLOR COMBINATION INSPIRATIONS

Progressive Color Combination Inspirations Swarovski Fashion and Color Trends

Featuring the following Swarovski colors; Clear Crystal, Crystal Luminous Green, Crystal Golden Shadow, Lime, Chrysolite, Peridot, Fern Green, Dark Moss Green, Olivine, Emerald, Crystal Sarah, Crystal Silver Shade, Crystal Satin, Crystal Silver Night and Jet Hematite.

SWAROVSKI SEGMENT INSPIRATION

Progressive Segmant Inspiration Swarovski Fashion and Color Trends

Accessories become structured, mimicking the form of precision-cut crystal.

Broken geometry and detailed patterning in crystal influences designs.

Repetitions inspired by skeletons, biology, plants, and mechanical parts create futuristic looks.

“Tactile materials merge the high-tech with the natural.”

Organically inspired and offset crystal geometrics create a new breed of fashion and accessories.

Technological influences and natural structures come together, all adorned with radiant crystal.

Clear lines, simple shapes, and minimized complexity show up in New Segments.

TRANSFERS FLAG MADE WITH  SWAROVSKI ELEMENTS

Progressive Transfer Flag Swarovski Fashion and Color Trends

Geometric structures with deliberate attention to detail and clean lines offer a subtle yet strong design element.

Deep undercurrents of saturated green tones such as the traditional Emerald green color, blending into greens with yellowish hues infused such as Dark Moss Green, Olivine, Light Olivine.

Incorporating a soft yellow such as Crystal Champagne and then transitioning with a neutral tone such as Crystal Golden Shadow with balances nicely with the silver tones such as Crystal Silver ShadeBlack Diamond, Crystal Satin and Crystal Silver Night.

COMPONENTS FLAG MADE WITH  SWAROVSKI ELEMENTS

Progressive Components Flag Swarovski Fashion and Color Trends

Featuring unique styles inspired by the organic and geometric shapes found in nature such as the Swarovski 4230 lemon Fancy Stones with Settings, the octagon shape 2611 Solaris Flatback and the 6026 Cabochette Pendant that resembles a water droplet with it’s faceted top and completely smooth rounded base.

Placing the two-holed 5533 Column Bead vertically resembles sticks of bamboo or tree trunks that lend a trend towards nature and it’s complexities. Complimenting Swarovski Crystal Pearl Colors include Antique Brass, Dark Green, Light Green and Powdered Green for a matte look.

Swarovski Crystal  Emerald Heart

“In all things of nature there is something of the marvelous.”
— Aristotle

Fashion Trends and Color Inspirations for the New SWAROVSKI ELEMENTS Fall and Winter 2014/15 Innovations! Featuring EXTRAVAGANT SIMPLICITY

Classic Extravagant Simplicity Swarovski Fashion and Color TrendsThe extravagant simplicity style focuses on a pared-back feel is prevalent as the design world becomes focused on what is being termed “Boredom Beauty.” This new design ethic sees basics reinvented with hidden detailing and purpose. Wardrobes concentrate on the achievable and wearable. Alongside this, a new male/female hybrid is introduced. Indeed, there is a strong, ongoing focus on the classic shapes of the past with a modern interpretation. Form follows function as in Bauhaus doctrine, and in this theme, cut and finishing touches are key: details are refined and elegant.

The Mood

Classic The Mood Swarovski Fashion and Color Trends

A firm focus on keeping it straightforward and simple coins the new design ethic of “no-fuss” fashion.

Crystal emerges in clean, geometric structures or as finishing touches to simplified designs.

Minimalistic jewelry styles – clean-cut stones and alternative materials – become the new expression of luxury.

Feminine lines meet masculine style in the new androgyny, where men wear typically “female” colors such as beige, pink, cream, and champagne.

Basics are reinvented to lay the foundation for a wardrobe that will bridge both fashion and time.

Reduced, well-chosen, and functional designs in New Segments take center stage.

PRODUCT INSPIRATION

Classic Style Product Inspiration Swarovski Fashion and Color Trends

Crystals in small sizes, placed with geometric precision, are used to form patterns or add interest.

Refined geometrics blend harmoniously with minimal designs.

The reinterpreted classic shapes of Fancy Stones and Pendants add a modern finish.

Subtle Sew-on Stones and Beads help to soften the severity of designs.

Streamlined cuts in classic shapes allow harsh purity to morph into modern luxury.

JEWELRY INSPIRATION

Classic Style Extravagant Simplicity Swarovski Elements Fashion and Color Trends

Classic Jewelry Inspiration Swarovski Elements Fashion and Color Trends

New geometric cuts offer a multitude of combination possibilities to aid the creation of interesting patterns for modern classical jewelry lines.

Jewelry designed by Philippe Audibert

SWAROVSKI COLOR COMBINATIONS INSPIRATIONS

Classic Color Combinations Inspirations Swarovski Fashion and Color Trends

Swarovski Color Inspirations Featuring White Opal, Clear Crystal, Crystal Silver Shade, Crystal Golden Shadow, Light Colorado TopazCrystal Metallic Light Gold 2X and Crystal Rose Gold. Complimentary Crystal Pearls include White, Cream, Cream Rose, Light Cream Rose, Platinum, Powdered Almond, Powdered Rose and Rose Gold.

The graceful and sophisticated appearance of these subtle, yet stunning colors and effects enhances each new jewelry or fashion design with a refined elegance that is simply divine.

Classic Segment Inspiration Swarovski Fashion and Color Trends

Crystal is integrated into designs or used as subtle trims or patterning along edges, under collars, or to highlight seams in tone-on-tone combinations.

Pure, clean design brings order and serenity to an over-hyped world.

Solid forms in asymmetrical, geometric cuts are outlined with crystal.

A new breed of synthetics in sharp lines highlights style with purpose.

Fluidity clashes with structure, showcasing a new male/female hybrid.

Stripped-down shapes reflect the consumer need for calm and clarity.

Minimalism gets a makeover with modern material mixing.

Classic Componets Flag Swarovski Fashion and Color Trends

Geometric structures with deliberate attention to detail and clean lines offer a subtle yet strong design element.

Swarovski Fancy Stone Style 4884 WhiteOpal

Sparkles and Smiles!